Residential Sales Conference

Case Study | Face to Face Event Management

Event Details

  • Number attended: 110
  • Year: 2017
  • Client: Elavon UK & IC Kickoff
  • Location: Manchester, England
An annual conference bringing together a competitive Sales team – to update on the coming years targets, products, share knowledge and best practices and recognise achievements from the previous year. The two day residential, football themed event consisted of plenary sessions on the first day closing with Dion Dublin as the guest speaker to fit with the football theme. The key focus for the evening was an Awards ceremony, celebrating sales achievements from the previous year. Day two kicked off with an external speaker prior to teams taking time to plan for the coming year. Everyone gathered for a final review before full time was called.


This was the third year ZiaBia worked with Elavon on their annual Sales Kickoff. Work started much earlier than in previous years and the venue was secured in the Summer of 2016, allowing for more planning time.

Key roles for ZiaBia included managing contracts and negotiations, logistics with the hotel and all other suppliers, building the event registration website, Delegate Management, partnering with the Production team and managing all deliveries.

Once onsite ZiaBia’s focus was delegate logistics – it was key to ensure that the delegate experience was seamless from arrival to departure. Other roles onsite for ZiaBia was to manage all suppliers, collateral and signage.


This was another excellent event for Elavon. The Kickoff numbers have increased each year, as the team has grown. Everyone who attended had excellent feedback on all areas of the event including the venue and logistics, this has improved year on year. The Awards evening at the hotel was more successful than ever and using the theme of football reinforced the event message throughout the week. Delegates left feeling energised and ready for the year ahead. The event was delivered within budget and ZiaBia’s expertise and client knowledge was essential, especially during the negotiation and contracting phase.

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